Have you seen a surge of “SHOP LOCAL” requests in the last couple of years? This is happening in towns all over the country and local business and store owners are realizing there is a huge online shopping shift occurring but what happens if the local stores are not being supported? Huge onlines sales are constantly being promoted around us and marketers now know that consumers want to feel like they are “getting a good deal” But as we start to trend towards more and more online consumption we start to wonder who made these goods? Where are they coming from and who do they support?
I was born in Italy but raised in America in my teen and adult life.